The best of Scotland’s Young entrepreneurs are preparing for the country’s first Youth Market to be held in Perth’s City Centre this Saturday (23 June).

The Youth Market is part of Perth’s Diverse CiTay Festival which will see the city celebrating the Year of Young People 2018 (YOYP2018) with a day-long event putting young people aged eight to 26 in the spotlight. The Youth Market will be based in Mill Street, Perth (5pm to 10pm).

Youth Market traders attending on the day will range from jewellery and vintage clothing designers  to artists and luxury chocolate producers. A climbing wall, street performers and live music from the stage from Parliamo, Stop the Rain, Saharatheband, Wize, and Mikey will entertain shoppers whilst they browse the 30 market stalls.

Diverse CiTay has been co-produced by local young people with support from local bodies and organisation including Developing the Young Workforce Perth and Kinross (DYWPK) which is supporting the market.

DYWPK Chair Steven Stewart said: “We are delighted to be part of Scotland’s first Youth Market and to have so many young people come together to showcase their talent in our fantastic city.”

“Perth has many great independent retailers and small businesses. It is also the fastest growing city in Scotland with the highest self-employment rate. Many young people today have the talent and ambition needed to run a business, but we need to do more to nurture their enthusiasm, encourage a wider culture of entrepreneurship and make their dreams a reality.”

“A big part of our young workforce initiative is focused on supporting Scotland’s next generation of entrepreneurs. Events like the Youth Market are a great opportunity to break down the myths and perceived barriers and we’d be delighted to have more local business owners get on board.”

The Diverse CiTay Festival is supported by the Year of Young People 2018 event fund, managed by EventScotland, part of VisitScotland’s Event Directorate.  In addition to the Youth Market, the day will highlight the best of Perth and Kinross, with an exciting mix of music, theatre, art, culture, sport, health and wellbeing between 12.30pm and 10pm at various locations around the city centre.

In 2018, Scotland puts its young people in the spotlight, celebrating their talents, contributions and creating new opportunities for them to shine. The Year of Young People 2018 is a year-long programme of events and activities that will give young people in Scotland the opportunity to show the world what they are made of.


Media contacts

DYW Perth and Kinross

Donna Kudarenko
Developing the Young Workforce Perth and Kinross


Diverse CiTay Festival
Mary Willis, Corporate Communications Officer, Perth & Kinross Council
Tel: 01738 475072
Fax: 01738 475096



More Information:

About DYW

  • Developing the Young Workforce Perth and Kinross is a partnership between employers and education to help boost youth employment, improve the skills base and help the region grow.
  • Backed by the Scottish Government, DYW P&K works on a range of programmes with many of the region’s 6,000 businesses, primary and secondary schools, Perth College UHI and other organisations, including the skills and voluntary sector. It also works with other young workforce groups in neighbouring regions and other parts of Scotland
  • Employers who would like to know more about the Developing Young Workforce programme and find out how to get involved, can contact : Donna Kudarenko, or call 07825 364 732


About YoYP 2018 & Diverse CiTay

–  A global first, YoYP 2018 is a part of the Scottish Government’s themed-year programme which focuses on celebrating Scotland’s greatest assets.
–  A year-long programme of events and festivals are taking place across the whole of the country for all ages to enjoy, led by EventScotland part of VisitScotland’s Events Directorate. More information at
3. Diverse CiTay Festival is supported by the Year of Young People 2018 Event Fund, managed by EventScotland, part of the VisitScotland Events Directorate. EventScotland is working with the events and festivals sector to develop an exciting portfolio of Year of Young People 2018 public-facing events which provide opportunities for young people to express themselves through a wide range of activity.
– Local authorities, schools, youth groups and organisations are running their own YoYP 2018 activity. Search #YOYP2018 on Twitter for the latest news.
– Young people co-designed the Year. A group of young leaders, Communic18, lead on all key decision making. More than 500 Ambassadors based across every local authority are championing activity.
– The Year is delivered in partnership between the Scottish Government, VisitScotland and EventScotland – part of the VisitScotland Events Directorate, Young Scot, Scottish Youth Parliament, Children in Scotland, YouthLink Scotland and Creative Scotland.
– More information can be found at, searching @YOYP2018 #YOYP2018 on Twitter or by emailing

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