Eden Motor Group Spreads Holiday Cheer with Food Donations to Foodbanks

Old Basing: Eden Motor Group, which has dealerships all over the south west of England, teamed up with the Trussell Trust to gather food donations for local foodbanks. It’s a pretty cool initiative!

During December, their dealerships turned into collection spots for non-perishable food items. They really got the community involved.

Customers, staff, and even local residents were encouraged to chip in. The response was just heartwarming, with donations pouring in from all around.

On collection day, the staff got into the festive spirit, donning Christmas outfits like Santa hats and reindeer antlers. They even formed a convoy of branded vehicles to deliver the goodies.

The convoy kicked off from three main hubs: Reading, Exeter, and Swindon, heading straight to local foodbanks with all the collected items.

Graeme Potts, the CEO of Eden Motor Group, mentioned that this partnership with the Trussell Trust really shows their commitment to fighting food insecurity. It’s all about making a difference.

The donations are set to help families and individuals who are facing tough times. It’s a real lifeline for many.

As the convoy rolled through the region, the sight of those festive vehicles and smiling staff really highlighted the power of community and kindness during the holidays.

Foodbank volunteers were super grateful for the contributions, sharing how these donations would truly help many households in need.

This whole initiative is a great reminder of how important it is to stick together as a community, especially when times are tough.

This year’s foodbank collection is just one of the many ways Eden Motor Group is giving back. They’re planning to keep up their charitable efforts in the new year, looking for fresh ways to support local communities.

If you want to learn more about what Eden Motor Group is doing or how you can help the Trussell Trust, check out edenmotorgroup.com or trusselltrust.org.