Cream o’Galloway’s shift to Yorkshire has sparked concerns about losing its Scottish roots
Masham: So, Cream o’Galloway, this beloved Scottish ice cream brand, is moving its operations to Yorkshire. They were bought by Brymor last year, and now they’re setting up shop outside Masham. It’s a big change for a brand that’s been around since 1994.
They say this move will help them use better equipment, which sounds good, right? But not everyone is thrilled. Ruth Watson, who started Keep Scotland the Brand, is worried. She’s asking if they’ll still use milk from their original farm in Dumfries and Galloway.
Brymor claims they’ll keep distributing the Cream o’Galloway range from Scotland, but there’s still that nagging feeling of losing a bit of Scottish identity. Watson points out that the area has some of the best dairy farms, thanks to its lush grass and good weather.
She believes if it’s called a Scottish product, it should be made in Scotland. It feels a bit off to her that they’re keeping the name but moving everything south. It’s like they’re cashing in on the Scottish reputation without really investing in it.
Watson’s not alone in her concerns. She thinks people might buy the ice cream thinking it’s still made in Scotland, only to find out it’s not. That could hurt the brand’s trustworthiness.
Meanwhile, Brymor insists they’re making the move to improve efficiency and sustainability. They’ve been in the ice cream game for over 40 years, so they know what they’re doing. But still, the question remains: will they keep that Scottish essence alive?
